Innovative Products
Customer Service Application (CSA) - the customer feedback system
CWT makes use of the web-based customer tool, Customer Service Application (CSA), in order to continually optimize customer service. This system is based on a database that archives all complaints and praise received from customers, consolidates them globally and deals with them immediately. Documented processes facilitate the creation of ad-hoc reports according to various criteria, thus enabling a precise analysis and assessment of customer satisfaction and implementation of necessary measures. Negotiations with suppliers can be carried out more effectively on the basis of this precise analysis of complaints.